La Casera unites

La Casera

We developed a campaign for La Casera to show that we remain tied to our loved ones even if they are thousands of miles away. To do this, we surprised Ale, our anonymous ‘star’, by taking him a piece of Málaga to Vienna.

We also created 'La Casera Messenger', the first free messaging service to help those living abroad feel at home.

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Imagine you are living abroad. One day, walking in your new city, you turn the corner, you go down 14 stairs and suddenly ... You are surprised by your family, your friends, your girlfriend, your usual bar, A boat from Malaga filled with sardines and even your pet ... a dream comes true thanks to La Casera and #somosdistintos .